Wood Floor Business
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2018 WFB
​Resource Book

Ad Close: October 6 | Ads Due: October 13 

24/7 Brand Exposure to Thousands of QUALified buyers.

The Wood Floor Business Resource Book, offered in print and online, is the leading industry directory where our engaged audience of 23,500 audited print subscribers and 50,000+ annual visitors to the online Resource Book look to find the latest products, services and solutions to help guide their purchasing decisions. 

This annual resource for the wood flooring industry allows you to get 12-months of exposure for the price of one ad! Think of it as the 24/7 industry-specific search engine where buyers and new business opportunities are looking for you.
Wood Floor Business Reader Survey
    WITH AN AD IN THE RESOURCE BOOK, YOUR COMPANY:
  • Pops to the top in online Resource Book search results 
  • Has a link to your site in the Online Resource Book 
  • Reaches industry decision-makers—guaranteed with our AAM-audited circulation 
  • Name will be boldfaced throughout the entire Product Guide (distributor advertisers are boldfaced in Areas Served section)​
  • Receives a product photo and description in the new 2018 Featured Products section
  • Has a "See our ad on page XX" prompt in all your listings
  • Gets a QR code next to your listings that direct to the URL of your choice

SECURE YOUR AD SPACE TODAY!
Ad Close: Oct. 6 | Ads Due: Oct. 13

Picture

Kendra Griffin
​National Account Manager
(608) 467-1084

let your company be found by thousands.

Printed Resource Book
Wood Floor Business Printed Resource Book
PRINT AUDIENCE OVERVIEW
Digital Resource Book (Microsite)
Wood Floor Business Online Resource Book (Microsite)
DIGITAL AUDIENCE OVERVIEW

IN PRINT & ONLINE, 365 DAYS A YEAR.

Wood Floor Business, the independent voice of the wood flooring industry, is sent seven times per year to 23,500 qualified subscribers, 77% of whom are the owner, president or CEO of their company.

​Our goal is to provide ongoing value to our readers by connecting them to the products, services and solutions they need, making Wood Floor Business the ideal marketing platform, both in print and online, to target your message to key buyers.

​The Wood Floor Business Resource Book is THE print and digital marketing solution where buyers come to find you!
Resource Book Categories Include:
  • Unfinished Wood Flooring
  • Factory-Finished Wood Flooring
  • Wood Flooring Species - Domestic
  • Wood Flooring Species - Imported
  • Wood Flooring Species - Reclaimed Woods
  • Specialty Flooring
  • Borders/Inlays/Vents/Molding/Stair Parts
  • Adhesives/Trowels
  • Finishes/Applicators/Fillers
  • Nailers/Fasteners
  • Sanding Equipment/Abrasives
  • Miscellaneous Tools/Supplies
  • Subfloors/Subfloor Preparation
  • Floor Manufacturing Equipment/Supplies/Lumber
  • Manufacturers, Distributors and Contractors Directories​

​"We regularly hear stories from our readers who keep the Resource Book on their desk at all times, even after it's torn and tattered from being referenced so often."
- Kim Wahlgren, Editor
Wood Floor Business magazine

The online version of the Resource Book receives more than 50,000+ unique visitors throughout the year while the printed version is sent to 23,500 prospects – that's a lot of qualified leads!​
Five Reasons to Advertise in the WFB Resource Book

Want to advertise, but not sure where to start?

Wood Floor Business has the mix of marketing solutions that is right for you and your budget.

Our 
audited, qualified magazine circulation of 23,500 readers, our more than 17,000 email subscribers and tens of thousands of monthly digital visitors reach the decision makers you're looking to target – ensuring your brand, products and services are being seen by the right audience at the right time. ​

​To get started, select the option below that is most closely aligned with your desired result and we'll find the marketing solutions that are right for you!
Wood Floor Business New Product Launch Icon
Wood Floor Business Brand Engagement Icon
Wood Floor Business Lead Generation Icon
Wood Floor Business Trade Show Promotion Icon
New Product Launch
Brand Engagement
lead generation
Trade Show Promotion

    Ready to get Started?

    We're as excited as you are. Tell us a little bit about yourself, or contact us directly, and we'll be in contact shortly.
    Wood Floor Business Cover Art 2016
Let's Get Started

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: sales@woodfloorbusiness.com
View our privacy policy.

What Our Clients Are Saying

"Custom E-Mail campaigns with Wood Floor Business have allowed us to reach hyper-targeted audiences and have proven ROI. We started advertising our Sand and Finish schools this past year and had a 35% increase in sign-ups over traditional advertising. The open rates alone make this advertising vehicle a no-brainer."  

   -Ilene LeBlanc | Marketing Manager, Bona US

CONNECT WITH US

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  • Media Kit
    • 2021 Media Kit
    • 2021 Editorial Calendar
    • Audience Overview >
      • Audience Insights
      • Print
      • Digital
      • Why Audited?
    • Specs >
      • Print
      • Digital
      • Custom E-Mail
      • Microsites
      • Product Focus
      • Retargeting
      • Social Media
      • Sponsored Content
      • Video
      • Advertising Policies
    • Rates >
      • Net Rates
      • Gross Rates
      • Packages
  • Solutions
    • Where Do I Start?
    • Print >
      • Ad, Cover and Insert Options
      • New Products
      • Product Focus
      • Sponsored Content
      • Coming Up In WFB...
    • Digital >
      • Content Toolbox
      • Custom E-Mail
      • E-News
      • Microsites
      • Retargeting
      • Sponsored Blog
      • Sponsored Content
      • Special Placement Ads
      • Video
      • Website
    • Social
    • Our Stats >
      • The Power of Print
      • Digital Stats
    • Premium Partners
  • Testimonials
    • Our Advertisers
    • ProKnee Case Study
  • WFB Blog
  • Marketing Tips
    • Social Media
    • Email Subject Lines
    • Google Analytics
    • Segmentation
    • Banner Ads
    • Print Viability
    • Custom Covers
  • Contact
    • Contact Us
    • About Us
    • Payment
    • Privacy Policy
  • WFB.com