digital opportunities
Your customers spend most of their day on screens, so why not advertise where they are with our digital solutions? Increase brand exposure, maximize ROI and drive business forward with innovative and effective digital advertising.
Digital Stats At-A-Glance:
Digital Stats At-A-Glance:
900,000+ total yearly website visitors
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41% increase in unique website visitors (Q1-Q2 2017)
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31% average open rate for
twice-weekly E-News |
23% average open rate for Custom E-Mail
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Woodfloorbusiness.com is the perfect bridge to unite your print marketing to your digital marketing. With more than 75,000 total monthly website visitors, our website is the leading digital platform for your company to increase brand awareness, drive new leads and maximize ROI.
Advantages of Website Advertising with Wood Floor Business:
Advantages of Website Advertising with Wood Floor Business:
- 900,000+ total yearly visitors on our site
- 41% increase in unique website visitors in Q1-Q2 of 2017
- 24/7 visibility
- Most digital traffic in our industry
- Trackable and targeted
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Increase the reach of your marketing videos and gain additional exposure with video promotion available through Wood Floor Business. Video is great for telling a more detailed story in a visual, engaging way.
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Advantages of Video Advertising with Wood Floor Business:
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Wood Floor Business offers its readers twice-weekly E-News targeted to 15,500+ industry professionals who look to us to stay up-to-date on the latest industry trends, information and news shaping the wood flooring industry.
Advantages of E-News Advertising with Wood Floor Business:
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Multiple ad placement options available.
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Get access to our dynamic and robust audience of 18,000+ engaged subscribers with Custom E-Mail solutions available from Wood Floor Business. Use this marketing channel to drive new leads to your website and target those who are not already in your CRM.
Advantages of Custom E-Mail Advertising with Wood Floor Business:
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*source: Convince & Convert research
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Position your company as an expert in the industry with an unbiased and informative article that brings value to our readership of 23,500 industry professionals. With copy and images provided by you, this opportunity will give your company the around-the-clock online exposure you need to stay top-of-mind and grow your prospect list.
Advantages of Sponsored Content Advertising with Wood Floor Business:
Looking to expand your Sponsored Content reach outside of our digital channels? Leverage the power of content marketing with our industry-leading magazine to maximize your reach and drive even more leads. |
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Educate and inform prospects who are searching for you with a fully customizable profile in the online version of the annual Wood Floor Business Resource Book. Our microsite solution is a cost-effective way to jump-start and optimize your digital marketing strategy.
Designed specifically to be used as a year-round industry tool, Microsites allow your company to showcase product videos, photos, catalogs and more to more than 900,000+ annual visitors to woodfloorbusiness.com. This online directory is the 24/7 destination and resource buyers look to when making purchasing decisions. Advantages of Microsite Advertising with Wood Floor Business:
Pair your fully customizable Microsite profile with a traditional advertisement in the printed version of the Wood Floor Business Resource Book for maximum exposure and a discounted rate. |
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Our Content Toolbox provides an easy way for woodfloorbusiness.com visitors to find the most relevant content for different wood flooring topics, such as moisture, subfloor preparation, factory-finished flooring and more. Users simply check which articles in the topic they want and download them with one click.
Suppliers sponsoring a product category receive single-voice branding on the Content Toolbox page, can provide content and most importantly, receive exclusive sales leads for buyers who visit that category. Sponsors receive added exposure every time WFB promotes this lead-generating product across our various print, digital and social media channels. The Details:
Content Toolbox Topic Categories:
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Content Toolbox Homepage example
Content Toolbox Category Page example
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Reach readers you know are interested in an article's specific topic. By clicking on the headline – whether directly on woodfloorbusiness.com or via a search engine or social media, they’ve shown they are actively seeking the information in the article where your message appears.
The top articles on woodfloorbusiness.com are popular year-round, with anywhere from 15,000-65,000 annual views, thanks to their quality, timeless subject matter and strong ranking in Google and other search engines. This ensures your special placement ad will be seen consistently all year. Advantages of Special Placement Advertising with Wood Floor Business:
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Retargeting through Wood Floor Business is an effective way to raise your brand awareness in the digital marketplace to our 900,000+ website users.
Serving your ad around the web to prospects who have been to our website means your ad is displaying to an audience that we know has some degree of interest in wood flooring products. It allows you to spend your advertising dollars on a more focused audience which can bring increased ROI.
Advantages of Retargeting through Wood Floor Business:
Serving your ad around the web to prospects who have been to our website means your ad is displaying to an audience that we know has some degree of interest in wood flooring products. It allows you to spend your advertising dollars on a more focused audience which can bring increased ROI.
Advantages of Retargeting through Wood Floor Business:
- Stay top-of-mind as qualified prospects navigate the web
- Drive additional traffic to your website
- Take the guesswork out of retargeting and let us do it for you