Wood Floor Business
  • Media Kit
    • 2021 Media Kit
    • 2021 Editorial Calendar
    • Audience Overview >
      • Audience Insights
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      • Why Audited?
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The Green Issue: Special focus on sustainable products and initiatives in the industry 
WFB Outstanding Retailer Awards: Recognizing the wood flooring industry's best retailers
PF: Reclaimed Wood Flooring | Subfloor Prep, Underlayment + Moisture Meters
Special Editorial Coverage: Finishing + Recoating

Bonus Distribution: IWF Show 2020

For Advertisers: Feature in Going Green Section!

Ad Close: July 6 | Ads Due: July 13

PRODUCT FOCUSEs:
Reclaimed Wood Flooring | Subfloor Prep, Underlayment + Moisture Meters

Wood Floor Business Product Focus
​Our readers use this section as a vital resource to find the products and solutions they need to help their businesses grow.
Advertisers will stand out amongst the competition with:
  • Enhanced product listing (highlighted box, larger product photo)
  • Call-out highlighting your ad in the Aug | Sept issue
  • Inclusion in Product Spotlight email sent to 18,500+ industry professionals
  • Feature on woodfloorbusiness.com​
Maximize your marketing ROI and build brand awareness by promoting your products to our engaged print audience of 23,500 key decision makers who look to Wood Floor Business for guidance on the best products the industry has to offer. ​​​​​
See last year's product focus section >>

For AUG|SEPT Advertisers:

All Aug | Sept advertisers who have green products or are partaking in a green initiative will be featured
​​in the Going Green section of the Green Issue of Wood Floor Business. 

Feature includes a company profile highlighting green initiatives and products––free of charge:
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DID you know?

According to an independent reader survey, Wood Floor Business was ranked as the industry publication that offers the best retail coverage (sales strategies, pricing strategies, etc.)
Check out more audience insights >>
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To Get Started, Contact:
​

Kendra Griffin

​National Account Director
P: (608) 467-1084
E: kendra@woodfloorbusiness.com
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At Wood Floor Business, we offer the expertise of a dedicated media company with over three decades of delivered, proven results. We offer our strategic advertising partners a wholistic approach through integrated marketing-- print, digital, in-person and social media— connecting you with our engaged audience of highly qualified industry decision-makers. Make sure you can be found in the Next Generation Issue, coming August 2020...
Learn More About Our Print Audience        >>
Learn More About Our Digital Audience     >>

Want to advertise, but not sure where to start?

Wood Floor Business has the mix of marketing solutions that is right for you and your budget.

Our 
audited, qualified magazine circulation of 23,500 readers, our thousands of email subscribers and tens of thousands of monthly digital visitors reach the decision-makers you're looking to target––ensuring your brand, products and services are being seen by the right audience at the right time. ​

​To get started, select the option below that is most closely aligned with your desired result and we'll find the marketing solutions that are right for you:
Wood Floor Business Trade Show Promotion Icon
Wood Floor Business New Product Launch Icon
Wood Floor Business Brand Engagement Icon
Wood Floor Business Lead Generation Icon
Trade Show Promotion
New Product Launch
Brand Engagement
lead generation

    Ready to get Started?

    We're as excited as you are. Tell us a little bit about yourself, or contact us directly, and we'll be in contact shortly.
Let's Get Started

On the horizon For wood floor business

October|November – Ad Close: 9/4/20
WFB Live Issue  | Adhesives  |  Retailer Market Analysis
Product Focus: Prefinished Wood Flooring, Inlays, Borders + Vents, Maintenance + Repairs
Bonus Distribution at WFB Live + NAFCD Convention
WFB Live Exhibitor Showcase for Issue Advertisers


Resource Book 2020 – Ad Close: 10/5/20
The leading industry directory where our engaged audience
looks to find the latest products, services and solutions.
Advertisers receive exclusive benefits in addition to 12 months of print and digital promotion

December|January  – Ad Close: 11/4/20
Surfaces Issue  | Moisture & Wood Floors
Product Focus: Unfinished Domestic Wood Flooring, Wood Flooring Manufacturing Equipment
Bonus Distribution at Surfaces 2021 + full page -4c ad -$925 gross
Exhibiting Advertisers will be featured in our Expo Exhibitor Showcase
Check out the 2020 wfb editorial calendar

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: sales@woodfloorbusiness.com
View our privacy policy.

What Our Clients Are Saying

"Custom E-Mail campaigns with Wood Floor Business have allowed us to reach hyper-targeted audiences and have proven ROI. We started advertising our Sand and Finish schools this past year and had a 35% increase in sign-ups over traditional advertising. The open rates alone make this advertising vehicle a no-brainer."  

   -Ilene LeBlanc | Marketing Manager, Bona US

CONNECT WITH US

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  • Media Kit
    • 2021 Media Kit
    • 2021 Editorial Calendar
    • Audience Overview >
      • Audience Insights
      • Print
      • Digital
      • Why Audited?
    • Specs >
      • Print
      • Digital
      • Custom E-Mail
      • Microsites
      • Product Focus
      • Retargeting
      • Social Media
      • Sponsored Content
      • Video
      • Advertising Policies
    • Rates >
      • Net Rates
      • Gross Rates
      • Packages
  • Solutions
    • Where Do I Start?
    • Print >
      • Ad, Cover and Insert Options
      • New Products
      • Product Focus
      • Sponsored Content
      • Coming Up In WFB...
    • Digital >
      • Content Toolbox
      • Custom E-Mail
      • E-News
      • Microsites
      • Retargeting
      • Sponsored Blog
      • Sponsored Content
      • Special Placement Ads
      • Video
      • Website
    • Social
    • Our Stats >
      • The Power of Print
      • Digital Stats
    • Premium Partners
  • Testimonials
    • Our Advertisers
    • ProKnee Case Study
  • WFB Blog
  • Marketing Tips
    • Social Media
    • Email Subject Lines
    • Google Analytics
    • Segmentation
    • Banner Ads
    • Print Viability
    • Custom Covers
  • Contact
    • Contact Us
    • About Us
    • Payment
    • Privacy Policy
  • WFB.com